Industry
Update - September 10, 2003
There are so many statistics dominating industry newsletters
and websites lately that I dare venture too deeply into
them, but let me give you a quick overview of just how the
Manufactured Housing industry is doing these days, especially
as compared to 2002.
According to the Manufactured Housing Institute (MHI) Quarterly
Economic Report, 2003 national shipments of new HUD code
homes have once again been revised downward, from 150,000
units to 137,000 units. Total shipments in 2002 were 168,500.
Through June of 2003, we are 20.7% behind 2002, so it's
going to have to get BETTER in the second half of the year
in order for us to hit the latest revised projection. MHI
is estimating 2004 shipments to be somewhere in the range
of 145,000 - 155,000 units "based on all information
and analysis available to us at this time." By comparison,
shipments in 1999 were 348,700 units.
In
the Pacific Northwest, regional production is often gauged
by the number of HUD labels issued to Oregon manufacturers
by the Oregon Building Codes Division. Since 9 of the Pacific
Northwest's 16 manufactured home plants reside in Oregon
this label report is one way to judge retail sales and consumer
demand for new manufactured homes. Through August 2003,
issued labels are down about 10% year-to-date as compared
to 2002. In the month of August, labels issued were 57%
below August 2002, but most manufacturers consider this
a fluke and expect September to be more consistent with
the rest of 2003. Overall, most manufacturers are reporting
lackluster sales and have largely been disappointed by the
highly anticipated seasonal increase in new home orders
that never materialized. According to MHI, "depending
on how one dates the peak in MH shipments, the industry
is either in its fourth of fifth year of retrenchment in
new home shipments. When concluded and fully analyzed, it
will likely rank as the worst recession in our history even
though we are talking about higher value added products
today than the 170,713 shipments bottom of the last economic
cycle for the industry in 1991."
Oakwood Homes future will be determined in the near future,
as the bankruptcy court in Greensboro N.C. extended their
deadline to file their final reorganization plan, which
was originally due June 30, 2003, to October 31, 2003. As
the deadlines loom, a portion of the debtor-in-possession
financing used to keep Oakwood afloat during bankruptcy
proceedings was recently decreased from $140 Million to
$90 Million. The company has borrowed $30 Million on that
line. Warren Buffett's Berkshire Hathaway Inc., which recently
completed it's purchase of industry leader Clayton Homes
has often been seen as the ultimate owner of Oakwood (they
are currently an investor/creditor with potentially a 40%
ownership stake under the original restructuring plan) but
may not merge Oakwood and Clayton after all. Berkshire has
recently called their involvement in Oakwood "a bad
investment" in relation to the Clayton buy. Berkshire
indicated it wouldn't become a lender to the MH industry
except through Clayton, which Buffett feels is the best
firm in the sector. Regardless, Buffett's entrance into
the Manufactured Housing industry is the best thing that's
happened to us in a long time, and has brought some much
needed positive attention to our industry.
The
good news? Actually, there's plenty to feel good about.
The "right sizing" of our industry is long overdue,
and matching retailing and manufacturing capacity to consumer
demand is the only way we will return to profitability and
attract new investors and lenders to our industry. Smart
but inexperienced people don't enter businesses when industry
veterans are going broke, but they do invest in industries
where the leaders have recognized what's wrong and taken
swift corrective measures. What's most problematic is that
organizations such as Fannie Mae like our product and admire
our quality and value. Its the method in which business
is conducted and the amount of fraud and misrepresentation
that occurs in sales transactions that has caused them and
others to pull away from manufactured housing. We don't
need to build a better home...our homes are great! We need
to be more professional, we need to make it harder to get
into the manufactured home business, and we must implement
the systems and procedures necessary to insure that honesty
and fairness takes place in each and every manufactured
home sales transaction.
Finally,
I am honored to announce the promotion of Adam Cook to Vice
President-Property Management at Commonwealth Real Estate
Services.
Adam has, over the past 11 years, been a dedicated and innovative
Property Manager for Commonwealth Real Estate Services.
Recently, Adam used his own capital to increase his ownership
stake in the company. Adam brings with him to this new position
the benefits of his degree in finance from Oregon State
University, a wealth of new ideas, new systems, helpful
reports, better procedures and other improvements to Commonwealth
that will improve our productivity and add value to our
clients. Add to this Adam's increased involvement as a board
member with Manufactured Housing Communities of Oregon (MHCO)
and his ownership stake in Giadanj and Terri Lynn Manufactured
Home Communities in the Portland area, and you've got a
very talented, experienced person taking over as Vice President
of Commonwealth.
Tomorrow is September 11th and it marks the 2 year anniversary
of the terrorist attacks on America. Let's take a moment
to honor those who lost their lives as a result of those
attacks, and to honor those who have given their lives protecting
our freedom. The great singer/songwriter Warren Zevon, who
died Sunday after a long battle with cancer, was recently
asked by David Letterman during his last public appearance
what parting thought he could share with Dave about life.
Warren said, "enjoy every sandwich."
Thank
you for taking a few minutes to read our latest Industry
Update. Enjoy every sandwich.
Greg
Harmon - President
Commonwealth Real Estate Services
E-mail: greg@cwres.com
Telephone 503.244.2300 Ext. 101